CNN continues series to promote Hanoi tourism
Tuesday, 2017-10-31 04:22:55
NDO - The US Cable News Network (CNN) is continuing to broadcast its programme series ‘Hanoi: POV’ to provide its audience with an insider’s point of view on Vietnam’s vibrant capital, until November 8.
The series is broadcast on its channels across Asia, Europe, the Middle East, and North America.
The project is being executed under a cooperation agreement signed in December 2016 between CNN and the Hanoi authorities for the 2017-2018 period, with the aim of advertising the history, rich culture, superb cuisine and daily routines of Hanoians to the world.
Accordingly, the CNN agreed to produce 30-second promotional videos, three and five-minute reports and a 30-minute programme on Hanoi.
Of which, the 3-5 minute short videos will initially be broadcast 40 times in total on CNN Today before they are rebroadcast on CNN News Stream from October 30 to November 3. The 30-minute special program will be aired 12 times on November 3, 4 and 8.
Columns featuring Hanoi, such as ‘Hanoi: Heart of Vietnam’ and ‘My Hanoi’, are also to be published on CNN.com, Facebook and Twitter, along with promotional banners.